Put your video-making and marketing talents to the test in this high-stakes challenge!
Teams with a minimum of one girl participant will receive a product and a campaign objective, and it is up to them to craft a captivating, persuasive advertisement that steals the spotlight. Using their creativity and strategic thinking, participants must produce a compelling video that showcases the product’s unique selling points and aligns with the given marketing intent. This is your chance to showcase your storytelling and branding expertise as you create an ad that convinces the judges that your product is the best in the market.
Guidelines
- Participants will have to make an advertisement for the product which fulfils the campaign objective provided
- Participants are allowed to create their video using any video editing tool, assets, etc., although any paid third-party assets are not allowed
- Final submissions must be in the form of an mp4 video or .zip folder with all relevant files and assets, and must be emailed to
adventure@tsrs.techwith the subject and the file/folder nameadventure.<school_name> - The final video should be 30 seconds to 1 minute long
Submissions will be judged on:
- Creativity and Originality
- Visual and Audio Appeal
- Clarity of Message
- Persuasive force (ability to achieve the intended goal)
- Overall Impact
Timeline:
Prompt Release- Friday, 10th July
Submission Deadline - Monday, 20th July